Hi, I'm Vivi Wang
A Visual Designer & Digital Marketer with a passion for storytelling through style and strategy.
|Digital Marketing｜Social Media Design｜Brand & Graphic Design
|Digital Marketing｜Social Media Design｜Brand & Graphic Design
I focus on creating engaging social media content, brand visuals, and marketing campaigns that really connect with people.
With a strong design sense and a clear strategy, I help brands grow by making their message simple and creative.
Fashion Graphics & Visual Identity
Menswear Collection
Created a menswear collection for SLYTE rooted in utility and streetwear aesthetics. Led brand identity research, visual storytelling, and graphic content design—spanning lookbooks, typography, and social media assets. Ensured design-to-production consistency while delivering a versatile lineup of modular workwear pieces that elevated brand visibility and consumer engagement.
Branding & Digital Marketing Campaigns
Givenchy Voyou Holiday Campaign
A cross-disciplinary campaign combining brand design and holiday marketing strategy. This project features visual direction for a special edition of the Voyou bag, along with packaging, social content, event concepts, and a strategic media plan. It aims to enhance Givenchy’s holiday presence and appeal to younger, style-conscious consumers.
Campaign Design & Visual Identity
Ralph Lauren Beauty Line
Developed a holiday beauty campaign for Ralph Lauren, blending modern elegance with gifting themes. Led art direction, product photography, 3D modeling, packaging design, and cross-platform visuals, while building a full marketing strategy with budget planning. The project boosted brand recognition and Gen Z engagement, earning high praise in the final showcase.